1 thought on “What skills do you need to master jewelry sales?”

  1. Jewelry sales are an art, and salesmen play a vital role in the entire sales. Let me share with you the jewelry sales skills, I hope to help you.
    Jewelry sales skills
    1. Understanding customer ideas
    The customer walking into the door of the jewelry store or their own business counter, how can a salesperson understand what the customer wants to buy? You can infer what customers want to buy from dialogue with customers and customers 'choices of goods. Do not blindly sell certain specific products to avoid causing customers' resentment. Through dialogue, observe the needs of customers' needs and then sell them to their needs to increase sales opportunities.
    2. Neat and cleaning
    Tese of the salesperson is the first impression of the jewelry store to customers. The campaign with wrinkled clothing is easy to leave the unpopular impression of the jewelry store's store on the store, not careless; for the overall image of the enterprise, many jewelry stores (and even promoters) of the clothing requirements are institutionalized. Uniforms to shape the overall image of the enterprise, form another unified beauty, and also show the personality of the jewelry store, and also indicate that the jewelry store provides unified services.
    3. Solving customer complaints
    E every salesperson will inevitably encounter some customers who choose three and poor attitudes. However, "customers are always right." When you encounter a cricket customer, you must learn to treat patiently. Over time, after accumulating the experience of different types of customers, there will be no problems in the face of any kind of customers. Customers complaining is also a necessary training for salespersons. Listening to customer complaints carefully. Obief of the customer's opinions from the beginning is the only way to solve the customer complaints.
    4. Typhoon for customers
    The salesperson to judge his purchase ability based on the customer's appearance and dress. This is wrong. Although he only bought a jewelry of 100 yuan this time, it does not mean that he only has a purchasing power of 100 yuan. Perhaps he will buy a diamond ring of more than 5,000 yuan next time, and no one can predict. Treating all customers with an equal attitude is the basic principles of the salesperson's service of the customer. The obvious difference will make other customers feel unhappy. Next time they will not go to your jewelry store and counter to consume. A good customer.
    5. Do not care about it.
    This many jewelry stores may encounter such a situation: at a festival or promotional period, many customers may pour into the jewelry store or arrive at the same time in the same time. Your counter is overwhelmed by the salesperson, and if you lose it, you often receive new customers and throw the needs of the previous customer behind your head or make people a long time. This is obviously unfair to the first customers. In this regard, the most solution for salespersons is: planning for shipments beforehand. The best way to make a salesperson is: requesting the support of other colleagues to avoid the bad impression of "I am not valued".
    6. First of first, the timing of service
    The timing of service customers can be adjusted in a timely manner due to different products, such as low -priced and high purchase rates, the timing of closer to customers should be a little bit earlier; Watching freely, it will not allow customers to have conflicts and destroy the Yaxing of their shopping. However, what the salesperson should pay attention to is that you can not only care about sorting out their own products or bills, and ignore the customer's response. It is a bit sticky and not too sticky. The time close to customers is different due to the differences between goods and customers. Only by constantly learning and accumulating experience can we gradually grasp the decision.
    7. Shaping the motivation of purchase
    It's standpoint of the customer, if a jewelry store Menke Luoque, such jewelry stores will make people prohibited. There was an operator of a convenience store that when there were too many customers in the store, he asked the salesperson to organize the shelves in various places to let the customers outside see the flow of staff. This environment gives people a natural and assured feeling. Customers will gradually increase. Of course, let customers clearly see it, so that customers can easily enter the store.
    8. Being friends with customers
    make to make customers feel kind, especially remembering customers' preferences, customers will feel that you value him, and the source of customers will gradually accumulate. The prerequisite is to remember your guests. When the guests are temporarily temporarily, they can say hello, just like friends. Another method is to leave the customer's name, telephone, and address, and do a complete customer management to strengthen the relationship with the customer.
    9. The work attitude is enthusiastic
    . Even if your mouth is introduced, the customer always decides whether to buy it after the goods are more than three. Generally speaking, most of the sales staff will return with white eyes for such customers who are not buying. In fact, this is a very wrong method. The correct method should be: even if the other party does not buy your products Because after the customer transferred several stores, he often returned to the most enthusiastic store to buy.
    Jewelry introduction tips
    1. Use characteristics to illustrate value
    It to recognize the characteristics of jewelry, it is the value of the customer's sought. It is to evolve these characteristics into "benefits" and "advantages" that are useful for customers, and pass on to customers in a reliable and organized way.
    2. Emphasis on quality
    The explanation method should be dependent on specific jewelry and specific customers.
    3. Emphasizing the emotion of jewelry jewelry
    This can touch the customer's "need" in emotion and stimulate a variety of motivations. At this time Determine, and then provide targeted services. These motivations are common: truthfulness, new, seeking changes, seeking, seeking, seeking interests, seeking interest, seeking excellence, seeking more, seeking beauty, seeking differences, curiosity, reserves, preferences, customs, imitation, obedience, obedience to crowd , Prestige, show off, super group, white me perfect and so on. When selling jewelry, if we can do some targeted tasks; these motivations are what we can use.

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