1 thought on “360 Group holds hands in Jincheng Bank, "Internet Bank" becomes the norm”

  1. Author: Time Finance Feng Shanshan

    Recently, 360 Group announced that the company has received the "Approval of the China Banking Regulatory Commission on the qualification of shareholders of the Golden City Bank" reposted by Tianjin Jincheng Bank, and agrees to hold the 360 ​​Group to hold Tianjin Jincheng The bank's 900 million shares are holding 30%of the shareholding. After the transaction is completed, the 360 ​​Group will become the bank's largest shareholder, and Jincheng Bank will also become the third domestic private bank in China after Weizhong Bank and Zhejiang Online Commercial Bank.

    "360 Finance has always wanted to collect the license. This is a key step. Its loan products will use their own banks instead of passage. For Jincheng Bank Number, improve electronic banking business. "Zhao Jinsong, a senior investor in the fintech industry, told Times Finance on August 28.

    As early as June of this year, the 360 ​​Group issued a preview. According to the transaction price of 1.42 yuan/share, the five originally initiated shareholders of Tianjin Jincheng Bank had a total of 900 million shares. Essence Recently, the 360 ​​Group announced that 30%of Tianjin Jincheng Bank was approved by the CBRC, which means that the 360 ​​Group's deployment bank business was officially settled.

    The investment in Jincheng Bank has important strategic significance for the future financial layout of the 360 ​​Group. "The logic of supervision is that there are licenses to do business. Internet companies or any company must have licenses as long as they want to do financial business." Zhao Jinsong said to Times Finance on August 28.

    "360 Group is an Internet giant with network security as its main business. The 360 ​​Group is 360 Finance under 360 groups. Now it is renamed 360. The influence of policy supervision is still quite large, so I hope to get a good license. Banks are the best choices. After holding a bank license, for the 360 ​​Group, it is more smooth to engage in financial business. "Zero zero. The Dean of the One Research Institute told Times Finance on August 28.

    among the listed China Fintech companies, 360 Finance's loan is the largest. According to the third quarter financial report data of the 360 ​​Division, as of June 30, 2020, the cumulative registered users of 360 Division were 149 million, an increase of 36.3%over the same period last year; the cumulative credit users were 27.71 million, an increase of 44.1%over the same period last year; The cumulative borrowing users were 17.77 million, a year -on -year increase of 41.7%.

    From a business perspective, this cooperation will help 360 Finance to further reduce financing costs, expand customer foundations, and increase loans through the company's platform service.

    In July 25, at the Snowball listed company leader summit, 360 CFO Xu Yili introduced that the future business development of 360 Finance mainly covers three parts: first, to connect finance with a loan -aid model connecting finance Institutions and vast financial consumers have services that have not been well covered by traditional finance. Second, strengthen the ability of scientific and technological output to enhance the ability of financial partners to serve users from the perspective of empowerment. Third, with the help of the 360 ​​Group's favorable strategic position to become the largest shareholder of Jincheng Bank, deeply serving a large amount of high -quality users who cannot be triggered by factors such as capital costs.

    "After the above strategy is implemented, we will have a more complete and prominent ability to serve the wider pan customer group in more scenes." Xu Yanli said.

    360 CEO Wu Haisheng believes that relatively speaking, banks have better brand or brand cognitive or brand quality, as well as lower capital costs. Through cooperation with Jincheng Bank, many different types of low -cost products that provide customers can be designed to customers, connecting the platform to more scenarios, and covering a wider user base according to different interest range or different pricing range.

    Wu Haisheng said that the ultimate goal of the 360 ​​Division is to become one of the only platforms that can provide services in all -round and extensive services. "Especially with the help of Jincheng Bank, this will enable it to achieve this goal."

    360 Division told Times Finance on August 29 that from the perspective of business, Jincheng Bank is lower The cost of funds is beneficial to expand the service scope of the customer base of 360 Division and extend to a better customer group. Through in -depth cooperative relations, 360 Division is expected to expand the user base through low pricing products. In the future, in the cooperation with Jincheng Bank, 360 Division will continue to explore the application of fintech in the application of banking scenes to help expand the category of financial services and enhance the quality of financial services, so as to better meet the diversification of individual users and enterprise users and enterprise users. Multi -level financial demand.

    "The original shareholders have been not suitable for bank shareholders." A senior analyst of the industry told Times Finance on August 28.

    In public information shows that Tianjin Jincheng Bank was established in the Tianjin Free Trade Pilot Zone in 2015. The registered capital is 3 billion yuan. It is also the first private bank in Tianjin.

    Previously, Jincheng Bank was co -established by the 20%of the North China Group and 18%of the Mai Shopping Group, which held 18%of the Mai Shopping Group. It is worth noting that private capital is born in traditional industries. According to industrial and commercial information, the largest shareholder North China Group is a private holding company, engaged in real estate and investment consulting business.

    According to the announcement, the 360 ​​Group acquired Tianjin Detai Supply Chain Management Co., Ltd., Tianjin Union New Energy Development Co., Ltd., Tianjin Meijin Asset Management Co., Ltd., and Tianjin Tianli Trade Co., Ltd. The shares held by the company and Shengxin (Tianjin) Asset Management Co., Ltd. total 30%. After the 360 ​​Group's shares, the number of shareholders of Jincheng Bank will be reduced to 12.

    360 will make the latter become the third Inclusive bank in China after Weizhong Bank and Zhejiang Online Commercial Bank, after the Weizhong Bank and Zhejiang Online Commercial Bank. Weizhong Bank holds 30%of Tencent, and online merchant banks hold 30%of Ali's Ant Financial Services.

    "In the entire banking system, private banks have a certain weakness compared to traditional banks. In terms of outlets, many private banks have obtained customers through the Internet and carried out business. Efficiency and industry competition. Therefore, private banks with relatively good development now have a deep Internet shareholder background. On the one hand, it can provide it with ecological resources and improve its comprehensive technical ability. This is a trend trend "Yu Baicheng said to Times Finance.

    It is reported that Jincheng Bank is positioned as "public loan", which focuses on the three major customers of markets, private small and micro and inclusive finance. Jincheng Bank currently has only one outlet. It has weak storage capacity, limited business qualifications, and tepid development.

    The announcement revealed that the total assets of Jincheng Bank in 2019 exceeded 30 billion yuan. In 2019, it achieved operating income of 737 million yuan and net profit of 170 million yuan. As of the end of March 2020, Jincheng Bank's total assets were 311.142 billion yuan, total liabilities were 27.647 billion yuan, and operating income from January to March this year was 134 million yuan, and net profit was 11.63 million yuan.

    Analysts said that Jincheng Bank holds 360 and can rely on the business experience of major shareholders to serve individuals, small and micro enterprises, and use the advantages of 360 platforms to accurately release consumer credit products for the Internet. The transformation opens a new upward space for Jincheng Bank.

    The chief researcher at the new network bank and chief researcher at the Zhongguancun Internet Finance Research Institute, Dong Ximiao believes that private banks rely on the Internet to operate, which will become a trend. At present, Internet giants such as Tencent, Ali, Baidu, Suning, Meituan, Xiaomi have launched a layout in the banking industry.

    The purpose of the establishment of private banks is inclusive finance. Its business model is mainly "large deposit and small loans" and "individual deposits". Enterprise loan. In addition, private banks are located in local banks, and they are under the supervision of land. There are no offline outlets. The liability expansion capacity is not strong. Therefore, it is unable to maintain continuous high -speed growth by relying on its own or shareholders' capital.

    "Internet giants engaged in financial business are a very obvious trend that can bring a lot of revenue and profits to the entire group. From the basic situation and business needs of private banks, the Internet Giant shareholders have relatively strong user resources and technical resources, which can bring a great improvement to the banking business. "Yu Baicheng said.

    The director of the Institute of Finance and Securities of Wuhan University of Science and Technology, Dong Dengxin told Times Finance on August 28, "Among all financial institutions, banks' profitability and profitability are the most stable. This is an investor. A basic judgment of the bank settled. In addition, the online business of the bank, the bank's Internet , including the unmanned bank, all need the support of the Internet technology. "

    Dong Dengxin believes that the bank's demand for Internet technology It also makes banks voluntarily or actively cooperate with Internet companies. Borrowing the Internet technology, big data of the Internet, Internet customer resources, and Internet platforms extend the tentacles of banks to broaden the sphere of influence and business scope of banks. At the same time, both Internet companies can increase their right to speak in both participation and investment banks and bring financing convenience. "Therefore, the cooperation between Internet companies and banks is very necessary and has important practical significance."

    Dong Ximiao pointed out that the combination of Internet companies and banks may derive some risks. "Because the risk of fintech is more contagious compared to the traditional financial risk, and more concealed. The cultural fusion between Internet companies and financial companies requires a longer period of time. There will be some risks of business management. "

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