wholesale fashion jewelry silver 925 supplier
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wholesale fashion jewelry silver 925 supplier
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wholesale jewelry supplies denver First, the shiny store image
The shop owner must remember: the store image can be sold. For jewelry marketing, the store image is product value.
The problems in many stores are mainly in three aspects:
1. Lack of eye -catching signs
a large yellow M, customers can know that it is McDonald's from far away; a rotary rotary Three -color light box, customers know that it is a barber shop.
Then many store owners do not pay much attention to the role of signboards, and even if some store customers do not look seriously, they will not know that this is a shop selling jewelry.
The customers who walked from the road, how much will it see from a row of signboards, see this is a jewelry shop?
2, the dark light
The customer is like a moth, which is shiny, and is willing to go to a bright and clean shop. Especially the jewelry shop attracts female customers, they love beauty.
If the lights are dim, the owner of the shop is a power -saving fee, but it has lost a lot of customers.
3, messy display
The messy display is like a grocery store. How can it attract beautiful women?
. Use goods to attract customers
The owner of the clothing store will arrange the window clean and bright, put the latest clothing in this quarter into the window, tell the customers who have passed from the road: Our shop: Our store With the latest costumes, come in and see.
The owner of the restaurant will put the earliest customers who come in to eat according to the sitting position of the window, suggesting that the customers who passed from the road: the food of our shop is delicious. You see so many people are in the store Come and try meals.
The as a boss, you also have to learn marketing techniques: attract customers into the store with products.
The shop owner can also display new products and products with high purchase frequency at the door, and sell it at a slightly lower price to attract customers who are interested in new products and local products. Stand.
During the work on the way to work, passing by a cosmetics shop, I saw a table in front of the shop, with several cosmetics on it with POP: 40 % off discounts.
This is a prominent place for promotions to attract customers who are interested in promotions. The owner of the shop can set up a temporary counter to sell some special products at the door.
. Use promotion to attract customers to enter the store
1, rendering promotion information
2, promoting promotional activities to attract customers